Advertisement production cost consultancy ARKO VISION

S E R V I C E S

We offer consulting services regarding production costs for advertising.

We provide evaluation, analysis, revision, guidance and cost optimization for the production process of ATL (Above the Line) and BTL (Below the Line) advertisement.

Depending on the product’s characteristics and each client’s needs, we offer recommendations to ensure the best quality productions are achieved at the best price.

We are part of a structure that allows us to offer effective and quick services with a global reach.

We aim to achieve effectiveness in every project’s annual production budget, understand the business, contribute to the brand’s objectives and become our clients’ closest allies.

This is our commitment to every project we take on.

P H I L O S O P H Y

Our principles and values are what guide us in each and every action we undertake.

Our processes are based on an honest, fair and ethical management style, great commitment to our work, and the joy we get from doing what we do.

We work hard every day to offer better services and to excel at our job.

Our actions stand out because of our flexibility and quick responses.

We work with immense passion and devotion because it’s what we love to do.

T E A M

With over two decades of experience and knowledge in audiovisual production, our extensive contact list allows us to understand the business not only from the client’s point of view, but also from the point of view of production companies and agencies, insight which has strengthened our work in evaluating, analyzing, revising, guiding and optimizing costs for both ATL and BTL advertisement processes.

We advise our clients according to their specific needs and guidelines for each project, always seeking to contribute toward each brand’s objectives.

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Arie Kowler
General Director and Co-founder of Arko Vision – Consultant

With experience in production, executive production, direction, and representations in the United States, Colombia, Argentina, Chile, Uruguay, Spain and the United Kingdom, Arie has been producing commercials, BTL content, cinematic films, documentaries for cinema and TV, music videos, promos and digital shorts for over two decades.

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Rosita Kertzman
Commercial and Management Director – Consultant

Rosita began her career as a lawyer in Colombia working with some of the country’s leading firms. As a consultant, she advised important companies on managing large capital and acquired experience in budget management. Since 2016, she has been Arko Vision’s production consultant on projects that have been developed mainly in Los Angeles and Colombia.

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Susana Lustgarten
Co-founder of Arko Vision – Consultant

Susana founded and lead a hair accessory production company for twenty-five years while also working with food products from the United States being distributed to some of Colombia’s largest supermarkets. She is the co-founder of Arko Vision and has been a consultant since the company started operations in 2009. She has worked in all of the company’s production areas but has focused on commercials, films and documentaries. She studied advertisement illustration.

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Magnolia Cruz
Financial Director – Consultant

Magnolia has over twenty years of experience in financial management working with diverse companies in planning, directing and controlling budgets for multiple execution processes. As an accountant, financial and tax analyst and auditor, she has advised companies in the management of their capital. Since 2016, she has worked and advised Arko Vision on audiovisual projects related to documentary films developed in Los Angeles and Colombia and is currently an advisor in production costs for projects related to TV commercials.

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Jonathan Canchila
Consultant

With six years of experience as a consultant, Jonathan has advised multiple companies on costs, project management, budget analysis and tax audits. In recent years, he has worked in financial and accounting management for projects developed in the United States and Colombia produced by Arko Vision.

Projects

C L I E N T S

We have worked on productions for:

Novartis
Pfizer
Monticello
Pepsi
Microsoft
Quala
Refisal
Pronaca
Procter & Gamble
Wyeth Consumer Healthcare
Coca Cola – Emerald Mountain from Japón
Wasser Chemical
Thomas Greg & Sons
Pan American Health Organization

The company has represented directors who have filmed projects for other important brands. See trajectory.

T R A J E C T O R Y

Currently, Arko Vision is focused on offering consultancy services on production costs for advertisement. We provide evaluations, analysis, revision, guidance and cost optimization for production processes of ATL and BTL advertisement.

In its inception, Arko Vision was founded to produce commercials, documentaries and films. Throughout his career, Arie developed, produced and directed TV commercials, BTL content and promos for clients such as Coca Cola, Pepsi, Procter & Gamble, Microsoft, Wyeth Consumer Healthcare, Pfizer, Novartis, Quala, Refisal, Pronaca, Monticello, Wasser Chemical, Pan American Health Organization, Thomas Greg & Sons, among others. The company also represented directors from South and Central America, the United States, Spain and the United Kingdom who have filmed projects for brands like Telcel, Bimbo, Kellogg’s, Mastercard, McDonald’s, Bayer, Nivea, Nextel, Naturella, Quaker, Tigo, Nescafe, Doritos, Brahva, Digicel, Cricket, Lan, Banana Boat, Knorr, Panasonic, Kotex, Rexona, and more.

Arko Vision has also produced films and documentaries. Our projects have been exhibited in theaters in the United States, Spain and Latin America, and have been seen on major TV networks like HBO, Discovery Channel, The Walt Disney Company/National Geographic, Arte ZDF, Channel 4, Japan’s Fuji TV, Colombia’s RCN TV, Spain’s Canal +, Finland’s YLE, Portugal’s SIC, Israel’s YES, Greece’s Terry TV, VPRO Benelux and Ecuador’s Public Access TV. Our projects have participated in over thirty-seven international festivals, winning more than seven awards including best production and audience favorite, creating a significant impact on the international press. We have also won grants such as the Jan Vrijman fund at the IDFA Film Festival in Amsterdam, the INCAA in Argentina and the FDC in Colombia.

 

C O N T A C T

Arie Kowler
CEO
arie@arkovision.com
phone: (57) 316 615 2380

Rosita Kertzman
Commercial and Management Director
rosita@arkovision.com
phone: (57) 310 448 4947